Passionate, and discerning, ready to standout With Professional, Timeless Design?

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explore Signature services

 

Branding Design

Bespoke, custom branding to fit your business perfectly.

Website Design

Functional and beautiful Squarespace website design.

VIP Studio Intensive Days

VIP Day Intensives

One day (8hrs) dedicated to working through your design to-do list.

 

from $3,500 NZD

Custom Branding

Signature custom branding is for you, aimed at aligning your business to your dream client and your vision for now and into the future. It also covers you for any situation and will never leave you lacking for any logo type, file or colour way – ensuring a timeless and consistent style with strategy and thoughtfulness built in.

Timeline and Process
Branding FAQs
Branding Portfolio

  • • 1:1 Service - you will be 1 of only 2 brand clients I work with per month!

    • Design Questionnaire & Brand Brief

    • Primary logo, submark, alternate, icon

    • Moodboard

    • Profile pic and Facebook banner options (+ Canva template)

    • Website Favicon

    • 2 x Rounds of refinements

    • Final file release in every file format and colour way (Pantone on request)

    • Access to Resource Library (over $1000+ in value)

    • Brand Guidelines Document

    • Color Palette

    • Font Selection

    • File Usage Guide

    • 2x marketing items of choice (i.e. biz cards + 5x Instagram post templates)

  • • Comprehensive Brand Strategy

  • • No physical printing is included

    • Desktop/Web licenses for premium fonts or graphics. These may be purchased as part of our project and will be quoted separately if applicable

    • Source/raw files

from $5,500

Squarespace Website

Establish an online presence that makes a lasting impression with our Signature Squarespace Website Design service. Meticulously crafted for passionate businesses, whether emerging or well-established, this package has deeply considered features that align perfectly if you've already laid the groundwork and finalized your content, and now seek a bespoke website that perfectly complements your authentic brand.

Entrust us with your website and experience a highly styled, unique, and tailor-made online presence that perfectly represents and aligns to your brand. Ps. Let us also save you *time and effort* by handling the design and development, allowing you to focus on what you do best – growing your business.

Process and Timeline
Website FAQs
Website Portfolio

  • • 1:1 Service (you’ll be only 1 of 2 website clients I’ll be working with!)

    • Up to 8 custom designed pages (home + e.g. about, services, contact, blog, gallery, faqs, testimonials)

    • Help Guide PDF & Recorded Training

    • Custom CSS

    • Content Questionnaire + Website Strategy Document

    • 2 x rounds of refinement

    • 24/7 Squarespace support

    • 20% discount on your Squarespace subscription

    • Basic SEO set up & Google Analytics

    • Simple Content management system (CMS)

    • Responsive Design

    • Social Media Integration

    • Newsletter Integration

    • Access to Resource Library (worth over $1000+ value)

  • • 1.5 hour custom site tutorial

    • Online Shop Setup - from $1,000 NZD (pricing upon inquiry)

    • Add a Page - $250.00 NZD (add any standard, non-commerce page)

    • Coming Soon/Landing Page

    • Promotional pop up

    • Instagram links page

  • On top of the Signature Website package investment, you will be responsible for purchasing/paying for the following:

    • Squarespace Business Plan (website hosting with 20% off)

    • Custom domain and/or email hosting

    • Any copywriting / branding / photography needed for the site

    • Desktop and web licenses for fonts

    • Stock image licenses (if using paid stock)

    • Plugin licensing (if requiring specific plugins)

What to expect

What to expect

The Signature Process

  • Check out the 'Are We a Good Match section' below to see if we will be a good match.

    I would love to work with you if you are committed to the process, passionate about your business but willing to give me creative freedom according to your vision.

  • We will begin with an email chat/call or if you are local, a coffee. Once we've had that initial discussion about details, I’ll send you a quote to be approved.

    You'll then receive the contract, followed by a 50% non-refundable invoice due before any work commences (required to book your spot on my calendar).

  • To make sure we have a strong base to build your project upon, I'll send you a questionnaire to fill out about your business, your audience and your vision. After you have filled it in, this will become our Project Brief and guide our creative direction for your project.

  • Once the brief is signed off on, you will send your content in a cloud folder (Dropbox or Google Drive) or in 1 x email so I can begin design drafting. This is an important step as while we will be working collaboratively, I’ll be relying on you to have your final content through, proofed and ready to go.

  • Where the magic happens! Using your brief as a guide, I will create concepts and draft out designs. Once sent for review, we will begin the x2 refinement/feedback rounds. You will have 3 business days to send feedback and I will make the edits from there until you are 100% happy with the look.

  • After you have signed off on any final designs, I will package your files into a cloud-based folder or transfer your new site to you, and complete the project. Then it’s time to celebrate! Once you begin to promote your new, elevated business, I will showcase it on my website / social media as I am your new, biggest supporter!

 Are We a Good Match?

 
 

Yes, if you:

  1. Are ready to launch with content ready to go!

  2. Love the styles of my recent work and aesthetic.

  3. Understand this is a business investment + two-way relationship.

  4. Are committed to ensuring project deadlines are met.

  5. Are willing to give me design freedom according to your vision.

  6. Want a designer that wholeheartedly wants your business to succeed.

Not so much, if you:

  1. Are not sure where you want your business to go.

  2. Haven’t put time in to identifying your target audience.

  3. Aren’t open to new design ideas and or micro-manage

  4. Self-identify as picky, prone to tantrums or haggle over pricing.

  5. Do not connect with the styles of my recent work and aesthetic.

  6. Need a website designed on any platform that isn’t Squarespace

 

Frequently Asked Questions

What do I need to have ready before a project starts?

You must have all content necessary for the project ready to go by our agreed upon start date unless discussed prior. Failure to do so could result in rescheduling the project to a later date and/or a restart fee.

Do you offer payment plans?

Payments are broken into two parts. There is a 50% non-refundable deposit that needs to be paid up front in order to secure your booking, and the 50% remainder that can be paid on the end date OR when the project is complete (whichever comes first).

Is my initial deposit refundable?

No. All deposits are nonrefundable as it is my way of securing your spot in the queue. I book projects several months ahead of time, and scheduling ensures that I give all of my clients the proper amount of time that a project deserves. As a result, I turn away clients for your reserved time slot. If you back out of the project, you may leave an empty spot that could have been given to another project. The deposits ensure that clients are serious about moving forward with the project.

Can you design me just a logo instead?

No, I believe strongly in the power of comprehensive branding and how it is the key to a sustainable, succesful business. Full branding (in the form of additional brand marks, typography, branding photography, colour palette etc) all aid your business presence and designing just a logo will not do your business the justice it deserves. For that reason, I only provide full branding packages at this time.

What happens if I am still not happy after 2 refinements rounds?

If for some reason you are still not happy after two rounds of refinement, we will continue the refinement process at my current hourly rate.

We go through an in-depth questionnaire and briefing process in the beginning to make sure we are on the same page, so 99% of the time 2 refinement rounds are plenty!

Can you create my design faster? Do you have a rush fee?

Short answer - possibly. Each project timeline has be thoughtfully created to give us enough time to do our research, for me to draft your design, and for us to go through the refinement rounds. However, there are some circumstances in which your project may be able to be turned around quicker if the situation allows. If you need a rush project, please let me know well in advance so I can create a custom quote based on your requirements and a rush fee may be added depending on the deadline and complexity of the project.

Do I need to book in advance?

I usually book about four weeks in advance, so I would recommend getting in touch with me as soon as you start thinking you need a designer and well before your deadline.

Why Squarespace? Can't you design a site on Wordpress/Shopify?

I wholeheartedly believe Squarespace is the best platform for MOST modern small to medium sized businesses. It is both beautiful and functional and has the flexibility, mobile responsiveness and ease of editing needed for those with any level of website content editing. At this time, I design solely on the Squarespace platform.

However I'm not saying it is the best platform for EVERY business as there are definitely cases where a Wordpress/Showit site may work better for your business, and definitely if you have large scale ecommerce needs then Shopify will be your best bet. In those situations I am always happy to point you in the direction of a Wordpress/Shopify designer who will fit your needs :)

our next steps

Ready to work together?

I’m so excited to hear more about your business and vision, and I can’t wait to see what design magic we create for you! Here’s our next 3 steps for getting started:

 

step 01

Have a look around

Explore my site and determine if you think we could be a good fit. Read up on my FAQs, explore my services and make sure my style appeals to you.

step o2

Get in touch

Next, fill out the Contact form with your your project needs. We’ll then make sure we are a good fit by chatting via email or on a Zoom call.

step 03

Review & book in

Finally, I’ll send you a proposal to accept followed by the contract and 50% deposit invocie to get you all booked in!

 

Ready to work on a branding, website or design project together?